Privacy Policy
Effective Date: 01/09/2025
At Embark Rentals, your privacy is our priority. This Privacy Policy outlines how we collect, use, and protect your personal information when you use our website, services, and communications (including SMS and marketing).
By accessing our website or engaging with our services, you acknowledge that you accept the practices described in this policy.
1. Introduction
Embark Rentals is committed to maintaining the privacy and security of your personal information. This policy provides important details on the types of data we collect, how we use it, and the measures we take to protect it. This privacy policy also explains your rights in connection with your personal data and how we comply with industry regulations, including those related to SMS marketing.
2. Types of Information Collected
We collect several types of personal information in order to provide and improve our services. These include:
- Personal Identification Information: Name, email address, phone number, postal address.
- Account Information: Username, password, and other registration details.
- Payment Information: Credit card or payment method information (for transactions).
- Usage Data: Information about how you interact with our website (e.g., IP address, device information, browser type).
- SMS Communication Data: If you opt into SMS services, we collect your phone number and communication preferences.
3. How Information is Collected
We collect information through the following methods:
- Direct Collection: When you sign up, register, make a purchase, or subscribe to our services.
- Automated Collection: Through cookies, analytics tools, and other tracking technologies that gather usage data as you interact with our website.
- SMS Opt-In: If you choose to receive SMS messages, we collect your phone number and preferences via an explicit opt-in process.
- Third-Party Sources: We may receive data from third parties or service providers to enhance our services (e.g., payment processors, analytics tools).
4. Purpose of Data Collection
We collect and use your data for several purposes, including:
- Providing Services: To process orders, manage your account, and provide customer support.
- Marketing and Communication: To send you promotional messages or newsletters (only if you have opted in).
- SMS Marketing: To send transactional, promotional, or marketing SMS messages. We will only send SMS messages if you have explicitly opted in to receive them.
- Legal and Compliance: To comply with applicable laws and regulations, including those related to data protection and telecommunications.
5. Data Security Measures
We take extensive measures to protect your personal information from unauthorized access, alteration, or disclosure. These measures include:
- Encryption: We use encryption protocols for sensitive data such as payment details.
- Firewalls and Secure Servers: Our systems are protected by industry-standard firewalls and security technologies.
- Access Controls: Only authorized personnel have access to your personal information.
While we take every precaution to protect your data, no method of electronic transmission is completely secure. We cannot guarantee the absolute security of your information.
6. Data Sharing
We do not sell, rent, or lease your personal information to third parties. However, we may share your data under the following circumstances:
- Service Providers: We may share your data with trusted third-party providers who assist in providing services like payment processing, customer support, and marketing. These providers are required to protect your data and use it only for the purposes specified.
- Legal Requirements: We may disclose your information when required to do so by law or when necessary to protect our rights, property, or safety, or that of others.
- SMS Services: If you opt into SMS marketing, we will not share your phone number for SMS purposes with third parties unless required for operational purposes (e.g., to send messages via a messaging platform).
7. User Rights
As a user, you have the following rights regarding your personal information:
- Access: You can request a copy of the personal data we hold about you.
- Correction: You can request that we update or correct any inaccuracies in your personal data.
- Deletion: You can request the deletion of your personal data, subject to any legal obligations we may have to retain it.
- Opt-Out: You may opt out of marketing communications, including SMS, at any time by following the instructions in the message or by contacting us directly.
- Data Portability: You can request to transfer your data to another service provider.
To exercise your rights, please contact us using the details in the “Contact Information” section below.
8. SMS Marketing and Communications
If you opt into receive SMS marketing messages from us, you consent to receive text messages at the phone number you provided.
- Opt-In: We only send SMS marketing messages if you have explicitly opted in through a clear and affirmative consent process.
- Opt-Out: You can opt out of receiving SMS marketing messages at any time by replying with "STOP" to any SMS message we send. After you opt-out, you will no longer receive SMS marketing messages from us unless you opt back in.
- Frequency: We will send SMS messages in accordance with your preferences, and we aim to limit the frequency of such messages.
We comply with The Campaign Registry’s (TCR) regulations and ensure that we are registered and compliant with all applicable telecommunication and data protection laws.
9. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience and track website usage. Cookies help us:
- Personalize your experience
- Analyze website traffic and improve functionality
- Serve relevant advertising
You can manage your cookie preferences through your browser settings. For more details, please refer to our [Cookie Policy] (if applicable).
10. Contact Information
If you have any questions, concerns, or requests related to this Privacy Policy or your personal data, please contact us at:
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